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Mid Continent Instrument Company Goes Live with
Microsoft Dynamics CRM Implementation

Customized Solution Will Automate Business Processes and Improve Contact Management

Wheaton, IL — May 24, 2010 — Merit Solutions, Inc., a 2009 Microsoft Dynamics President’s Club member and provider of Microsoft Dynamics business applications, is proud to announce the successful go-live of Mid-Continent Instruments’  new Microsoft Dynamics CRM implementation. Based in Wichita, Kansas, Mid-Continent Instruments is an industry leader in the overhaul/exchange, repair and manufacturing of aircraft instruments for the general aviation industry; the company operates on of the world’s largest FAA-authorized instrument overhaul and exchange programs. In an effort to automate business processes and improve customer contact management, the company began to look for an easily deployable customer relationship management (CRM) solution.  

Mid-Continent has used the Microsoft stack for its core IT infrastructure for a number of years, and its IT team is very familiar with the Microsoft development and integration products and tools. Their employees are also familiar with the Microsoft Dynamics and Office systems, having used Microsoft Dynamics GP and many Office programs daily. “The capability of Microsoft Dynamics CRM to easily integrate with other Microsoft products, such as Microsoft Dynamics GP, Microsoft SharePoint, and Microsoft Office, was the determining factor in our decision,” says Cindy Highbarger, Chief Financial Officer at Mid-Continent.

Merit Solutions helped Mid-Continent review internal sales, service, and marketing processes to determine a way to automate business processes and improve the company’s responsiveness to changing market trends. Additionally, Mid-Continent wanted real-time access to information about all interactions with customers. Using the Microsoft Dynamics Sure Step implementation methodology, Merit Solutions was able to successfully implement Microsoft Dynamics CRM with real-time, two-way integrations with Microsoft Dynamics GP and Mid-Continent’s phone system.  The Microsoft Dynamics CRM solution will provide Mid-Continent employees a more unified way to track customer information and sales data across the entire company. 

When asked what she liked about working with Merit Solutions, Cindy appreciates Merit’s ability to implement new solutions in order to improve internal operating procedures. “Merit Solutions has always been able to fit new software systems to our optimized business processes, without making Mid-Continent accept less-than-optimal processes in order to fit any systems.”

About Mid Continent Instrument Company

See the company video.

Mid-Continent Instruments manufactures aircraft instruments for the general aviation industry. Services at the Wichita, Kan., facility include developing and manufacturing new instruments and avionics products, overhaul and repair. Mid-Continent Instruments – West in Van Nuys, Calif., provides new instrument sales and is the top-rated instrument overhaul shop on the West Coast. Specialties include gyro, altimeter, HSI and autopilot system overhauls. Mid-Continent Instruments products are found in every Cessna-built airplane and Hawker Beechcraft’s line of Bonanzas, Barons, King Airs and 1900 Airliners. Other key customers include Garmin International, Cirrus, Diamond, Piper, Robinson Helicopter Co., Vulcanair, Eurocopter and Bell Helicopter. www.mcico.com

About Merit Solutions

Merit Solutions is a leading Microsoft Dynamics business consulting and software development firm helping clients plan their technology investments, design solutions, and implement projects that improve business performance and drive a competitive advantage. We deliver end-to-end solutions that enable our clients to streamline processes, reduce costs, and facilitate business growth. Merit Solutions is a Microsoft Gold Certified Partner, a 2009 Microsoft Dynamics President Club member, and has been recognized in the past as a Microsoft Excellence Partner for working successfully and collaboratively with customers and partners across the world. www.meritsolutions.com

For Additional Information:

Josh Richards
Marketing Program Manager
Merit Solutions, Inc.
630-614-7133 ext. 232
jrichards@meritsolutions.com.

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